Introduction to Business Communication
Informacje ogólne
Kod przedmiotu: | 1.2.D3.EPC.EB.1 |
Kod Erasmus / ISCED: | (brak danych) / (brak danych) |
Nazwa przedmiotu: | Introduction to Business Communication |
Jednostka: | Wydział Filologiczny |
Grupy: |
Studia stacjonarne Studia stacjonarne |
Punkty ECTS i inne: |
(brak)
|
Język prowadzenia: | angielski |
Rodzaj przedmiotu: | obowiązkowe |
Skrócony opis: |
(tylko po angielsku) Introduction to business communication processes. |
Pełny opis: |
(tylko po angielsku) This speciality course is intended to acquaint students with the basic facts and concepts of business communication. Students are to acquire the ability to identify core business phenomenon, communicative practices and conditioning factors. Emphasis on communication is to develop in students the ability to analyze communication in professional business contexts and to lead conscious life in the information society. The aim is to understand the functioning of professionals within business world relative to students’ future professional engagements. Course content: 1. Social Communication – definitions 2. Effective Business Communication 3. Team Skills and Interpersonal Communication 4. Writing Persuasive Messages 5. Formal Reports 6. Teamwork and Business Etiquette 7. Business Presentations 8. Writing Résumés 9. Applying and Intervieving for Employment 10. Presentations ECTS points in relation to student’s duties: 1 ECTS – 30h of attending classes; 1 ECTS – 20h of consultations and preparation for classes; 2 ECTS – 50 h of reading and reviewing literature and doing a project. |
Literatura: |
(tylko po angielsku) J. Fiske, Introduction to Communication Studies, London, New York 1990. J.V. Thill, C.L. Bovee, Excellence in Business Communication, Boston 2013. M.E. Guffey, D. Loewy, Essentials of Business Communication, Mason 2010. |
Efekty uczenia się: |
(tylko po angielsku) Knowledge. Students: 1. can specify the priorities for the implementation of their goals and tasks designated by others in business context; are able to discern and handle ethical problems and conflicts of interests in the contexts of professional life; 2. shape their own views on the basis of the gained general and detailed knowledge in media context. Skills. Students: 1. have the ability to search for, analyze, select and use information utilizing various sources and methods; 2. are able to use the English language in writing and speaking with relative fluency, accuracy and communication efficiency in a wide range of public sphere topics. Social competences. Students: 1. can specify the priorities for the implementation of their goals and tasks designated by others in business context; are able to discern and handle ethical problems and conflicts of interests in the contexts of professional life; 2. shape their own views on the basis of the gained general and detailed knowledge in business context. |
Metody i kryteria oceniania: |
(tylko po angielsku) Main criterion to pass a course will be class participation and quality of the individual student project (with multimedia presentation). |
Właścicielem praw autorskich jest Uniwersytet Opolski.