 |
(in Polish) adiunkt in Institute of Economics and Finance
|
dr
Dorota Potwora
Sign in to see more.
Overview
Office hours (availability for students)
(in Polish) Semestr zimowy 2024/25
Wtorek : 13.00 - 13.45 p.28
Czwartek : : 9.00- 9.40 p.28
adres e-mail : dpotwora@uni.opole.pl
Interests
The subject of scientific interests is the issues of innovation, entrepreneurship and marketing strategies of enterprises; also implementation aspects
The main area of research is the market orientation of enterprises in the Opolskie Voivodeship and their innovativeness. The main goal is (diagnosis) - to indicate the level of innovation in marketing activities in small and medium-sized enterprises and to define their conditions, i.e. factors determining and limiting the implementation of innovations.
Courses coordinated
2022/23-Z - (in Polish) Kurs uzupełniający III 02.06-S-BR-KU-3
2022/23-Z - Affiliate marketing 4.B.133
2022/23-Z - Diploma seminar 4.B.950.1
2022/23-Z - Marketing in the present world KZ-S-04-00-000025
2022/23-Z - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2022/23-L - Diploma seminar 4.B.950.2
2022/23-L - Introduction to scientific research 4.B.433.S.L.L
2022/23-L - Marketing in the present world KZ-S-04-00-000025
2022/23-L - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2022/23-L - Trade Marketing 4.B.919
2023/24-Z - Affiliate marketing 4.B.133
2023/24-Z - Marketing in the present world KZ-S-04-00-000025
2023/24-Z - Marketing in the present world KZ-Z-04-00-000025
2023/24-Z - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2023/24-L - Basic of marketing 4.Z-P.12
2023/24-L - Basics of marketing 1.S3.JBZ.58
2023/24-L - Fundamentals of business management 1.S3.LS.JPAC.2
2023/24-L - Marketing 4.L-P.11
2023/24-L - Marketing in the present world KZ-S-04-00-000025
2023/24-L - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2023/24-L - Methods of manipulation in advertising and sales KZ-Z-04-00-000054
2023/24-L - Trade Marketing 4.B.919
2024/25-Z - (in Polish) Elementy marketingu i PR w biznesie 1.S3.JPJN1.B.8
2024/25-Z - Affiliate marketing 4.B.133
2024/25-Z - Marketing in the present world KZ-S-04-00-000025
2024/25-Z - Marketing management 4.L.P.4
2024/25-Z - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2024/25-L - Basic of marketing 4.Z-P.12
2024/25-L - Basics of marketing 1.S3.JBZ.58
2024/25-L - Marketing 4.L-P.11
2024/25-L - Marketing in the present world KZ-S-04-00-000025
2024/25-L - Methods of manipulation in advertising and sales KZ-S-04-00-000054
2024/25-L - Quality management 4.Z-P.13
